Apiome Reverse
Push governed data out of Apiome and into the tools your business runs on.
Apiome Reverse is the outbound sync layer — it pushes data from apiome-db out to CRMs, warehouses, marketing platforms, and custom REST endpoints. A visual audience builder filters Class instances with live row counts, field mapping wires apiome properties to destination fields, and per-destination cadence runs real-time, hourly, or daily with full delivery logging.
What ships with Reverse
Every Reverse surface is wired into the rest of the Apiome platform — no glue code, no separate identity, no bolt-on integrations.
Visual audience builder
Filter Class instances with an AND/OR query canvas, live matched-row counts, tier breakdowns, and sample previews.
Field mapping & coercion
Map source properties to destination fields with type coercion, enum maps, and match-key upserts.
Eight destination connectors
Sync to Salesforce, HubSpot, Snowflake, BigQuery, Redshift, Marketo, Klaviyo, and custom REST endpoints.
Per-destination cadence
Schedule real-time, hourly, or daily syncs independently for each destination.
Delivery logs
Per-row delivery status, destination rate-limit consumption, and error-type breakdowns.
Reusable segment library
Save audience definitions once and reuse them across every destination.
A look inside Apiome Reverse
Live design previews from the Reverse mockup pack — 8 surfaces in total.
Connect Salesforce, HubSpot, Snowflake, BigQuery, Redshift, Marketo, Klaviyo, and REST with per-destination health.
Map apiome properties to destination fields with type coercion, match keys, and unmapped-field warnings.
Outbound row-count metering per destination for usage-based billing and quota tracking.
Use cases
Reverse is designed around the way real teams actually work — not the way a tool wants them to work.
Sync enterprise and high-value segments into Salesforce and HubSpot with real-time upserts.
Push churn-risk audiences to Marketo and Klaviyo on a daily cadence.
Mirror governed Class data into Snowflake and BigQuery for downstream analytics.
- Row-level delivery logging with error-type breakdowns
- Usage-based volume metering per destination
- Match-key upserts with type coercion and enum mapping
- Per-destination rate-limit awareness and backoff
- Encrypted destination credentials scoped per tenant
- Generate segment filters from a natural-language description
- Auto-map source properties to destination fields
- Suggest type coercions and match keys
- Predict sync volume and rate-limit exposure
AI that builds and maps your audiences
Reverse's AI turns plain-English audience descriptions into segment filters, auto-maps source fields to destination schemas, and flags deliveries at risk of rate limits.
Every ReverseAI feature is grounded in your tenant's data, runs under your data-residency policy, and respects every role and ACL the platform enforces.
Every surface in Apiome Reverse
A look at the 8 screens designed for this suite — covering everything from day-1 onboarding to day-100 operations.
